Backlinks are one of the most important parts in any SEO strategy. I posted an article on my blog explaining what backlinks are. Below you will find half of the full article. If you enjoy it then do go to our Seo blog to read the full version and the many more SEO related articles.
So lets get cracking
Backlinks are one of the most important parts of SEO.
- They show site popularity
- they become doorways to your site
- they drive direct trafic
- search engine robots visit your site every time they land on a backlink
What are backlinks ?
If you ask me then websites are like cities but on the net. A well developed city will have many roads, a port, airport(s) and different ways of getting in and out of the city. In the same way your website needs many ways to get in. On the internet everything is done through backlinks. So the more backlinks you have the more credit you get given by the search engines.
A backlink is a link back to your website from another website. So for example if I link back to google.com from this website then this will be a backlink to google.
How do I create a backlink ?
Backlinks can be created in many ways. You can just type in your url like http://www.bigseotechniques.com – or you can add a backlink from an image like the advertising banners you get and once clicked it takes you to another site.
Then there is the SEO WAY which is the anchor text linking back to your site. Now this is done by using some HTML however its very easy and as backlinking is such a massive part of SEO its a good idea to memmorise the formula.
The reason anchor text backlinks are so useful is because we get to use a keyword to link back to our sites with. This is a very good way of telling search engines what your site is about and how other sites refer to yours.
As mentioned above this is only half of the original article - If you would like to read the full article then be sure to click the link towards the top which will take you to our SEO blog.
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